Why not just use Google?
Google is great for finding facts. But planning a trip isn't a single search — it's hundreds of searches, dozens of tabs, and hours of assembly. Here's what changes when AI does the heavy lifting.
Tab overload
Google gives you 10 blue links per query. Planning a week-long trip means hundreds of tabs, conflicting advice, and sponsored results.
Outdated information
That "best restaurants" blog post? Written in 2019. Half the places have closed. AI pulls from current knowledge and tells you what actually exists today.
No personalisation
Google doesn't know your budget, your travel style, or that you're celebrating an anniversary. Every result is generic.
Hours of assembly
Even after finding good sources, you still have to copy, organise, and sequence everything into a usable plan. That's the real time sink.
Feature-by-feature comparison
| Feature | Google DIY | Savvy Jetsetter |
|---|---|---|
| Time to plan a week-long trip | 8–15 hours of research | Under 2 minutes |
| Day-by-day itinerary | You build it manually | Morning, afternoon & evening — auto-generated |
| Hotel recommendations | Scroll through ads & reviews | 2–3 curated picks with VIP perks (Fora Reserve, Virtuoso) |
| Restaurant picks | Generic "top 10" listicles | Curated — what to order, how to get a table |
| Local insider tips | Buried in forums & blogs | 5–7 genuine tips most tourists never find |
| Visa & entry requirements | Search per country, often outdated | Included, tailored to your passport |
| Budget estimates | Piece together from multiple sites | Daily cost breakdown included |
| Revisions | Start over from scratch | Up to 3 revisions — AI updates instantly |
| Trip collaboration | Share a Google Doc? | Invite companions — view or edit together |
How it works
Tell us about your trip
Destination, dates, budget, interests — takes 60 seconds.
AI builds your itinerary
Morning-to-evening plans, hotels, restaurants, insider tips — generated in under 2 minutes.
Customise and go
Revise anything, download the PDF, or book with our travel advisor for VIP hotel perks.
Ready to skip the Google rabbit hole?
Your first itinerary is completely free — no account required. See the difference in under 2 minutes.
Thinking about using ChatGPT instead? See why generic AI falls short for travel →

